The Ghostwriter · add-on or standalone

Grok reads X. Your customers read LinkedIn. You never post.

The Ghostwriter fixes that without taking your voice away. Every day it drafts posts written the way you talk. You open your desk, keep the good ones, edit anything, and post them yourself. Nothing is ever published for you. The same desk drafts your review asks and your replies to reviews, because those are the other thing the engines read about you.

Start for $99 a monthIncluded in Complete

Cancel anytime. Works with any plan, or on its own.

Today's drafts · exampleready to copy
Most kitchen quotes hide the demo cost until week three. Ours is line one of page one. If a builder will not show you that number up front, ask yourself what else shows up in week three.
We photograph every job the day we hand over the keys. Not for the portfolio. So the next customer can see exactly what "finished" means to us.

Invented example for an invented builder. Your drafts come from your business, your voice and your steering.

How it works

Three minutes a day, your hands on every post

Step 01

Give it your voice, once

What you do, where, how you talk, and a few of your own posts if you have them. Clients of our scan get a head start: we already know which platforms matter for your engines.

Step 02

Steer it when you want

"Running a promo this week." "Write about the job we finished today." Or say nothing and let it draft from your business. Blank page anyway? Tap one of the desk's interview questions and answer it in a line, or add a photo from your phone and the drafts get written from what is actually in the picture. You pick the channels: X, LinkedIn, Facebook, Instagram, Reddit, even a Medium article, each written the way that platform actually talks. Reddit drafts are deliberately helpful, never promotional, because communities are among the most cited sources in AI answers and marketing there backfires.

Step 03

Copy, edit, post

One button copies a draft. You post it from your own account, edited however you like. Authentic activity on your profile, written in minutes instead of mornings.

Why a visibility company sells a writing tool

Posting is the homework the engines actually read

When we scan businesses, one pattern repeats: the engines cite what they can read. Grok in particular draws on activity from X. An account that posts steadily gives the engine raw material with your name on it. Silence gives it nothing.

Most owners know this and still do not post, because writing is a blank-page job at the worst time of day. The Ghostwriter removes the blank page and leaves you the part that matters: deciding what goes out under your name.

What it will never do

  • Post to your accounts. You post, by hand, always.
  • Invent statistics, stories, awards or offers.
  • Use em dashes, buzzwords or AI filler. Banned in code, not by request.
  • Promise followers, engagement or rankings. Nobody honest can.

The Reddit problem, solved honestly

Turning a Tuesday job into a post worth reading

Reddit is one of the most cited sources in AI answers. In one real scan we ran for a local firm, Grok consulted Reddit 40 times while deciding who to recommend, and a May 2026 citation study found Reddit carries as many AI shopping citations as YouTube. But Reddit is also where marketing goes to die: communities spot a pitch instantly, and promotional posts get removed and accounts banned. The skill is turning ordinary work into something people genuinely want to read. Here is what that looks like.

What the owner typed

We replaced a 60 year old cast iron drain stack this week, wild job.

One line about a Tuesday. No angle, no hook, no time to think about either.

The Ghostwriter's Reddit rules are enforced in code, not tone: no links, no calls to action, no naming the business unless the story requires it, and then only with a plain disclosure. What is left is the thing Reddit actually rewards, and the thing AI engines later cite: a practitioner sharing what they know.

  • Specific detail only an insider has: where cast iron fails first, and why.
  • Explains the cost question every homeowner silently asks.
  • Ends with useful advice, not a pitch.

What the Ghostwriter drafted · Reddit

Title: Just pulled a 60-year-old cast iron drain stack. Here's what surprised us. We replaced one this week in a 1960s Halifax house. The thing was still standing, honestly the first shock. Cast iron that old should be crumbling. What got us was the scope. Standing in the basement looking up at three stories of pipe that hasn't been touched since the 1960s changes how you understand why these jobs cost what they cost. One section fails and you're looking at a much bigger problem than the one you came to fix. The new stack is PVC. It'll outlast the house. Cast iron was solid once, but corrosion inside accelerates fast. We found the worst deterioration at the joints and where water pooled. If you own an older house with slow drains, gurgling, or backups, and it was built before the 1990s, this might be why. Worth having someone look at it. A failing stack doesn't usually give much warning.

Real, unedited Ghostwriter output. The business in the example is invented; the method is exactly what you get.

Also on your desk

The review desk

Reviews are the other thing the engines read about you, and most owners never ask for them because asking feels awkward and replying takes an evening. Your desk does the drafting for both. Right after an AI recommendation, reviews fill five of the six factors buyers weigh before they act (Yext, 2026), and 45% of B2B buyers say a citation from a review site is the single most confidence-inspiring thing an AI answer can show them (G2, 2026).

The ask, three ways

A text, a short email, and one line for the bottom of a receipt or invoice, written in your voice and pointed at your Google review link. Send the one that fits the job you just finished.

A QR code for the counter

Paste your review link, get a printable code. Tape it to the counter, the van door or the back of the invoice. The customer who was going to mean to do it later does it while standing there.

Replies you can post as they are

Paste a review, good or brutal, and get a public reply drafted for the next hundred readers rather than the one complainer. Calm, specific, never arguing, never airing a customer's details in public.

What it refuses to do, in code

It will not offer a discount, a freebie or anything else in exchange for a review, and it will not write "if you had a good experience" openers that quietly ask only the happy customers. Both break Google's policies, and paying for reviews breaks the FTC rule that took effect in 2024. This is not an instruction we hope the model follows: a draft that trips the incentive screen twice is thrown away rather than shown to you. A few platforms, Yelp among them, forbid asking for reviews at all, so the drafts are written for Google only.

Pricing

One number for the whole desk

$99 a month, cancel anytime

Included at no extra cost in the Complete plan.

Standalone or as an add-on to any other plan, it is $99. Posts, review asks and review replies are all on the one desk, with nothing metered separately. Only need the reviews half? The Review Desk on its own is $49, and upgrading later carries your setup over.

Start drafting today

Instant access from your receipt page the moment checkout completes.

Common questions

Asked and answered

Does the Ghostwriter post for me?
No, and that is deliberate. It writes drafts. You read them, edit anything you like, and post by hand in about a minute. Posts published from your own hand on your own account read as authentic because they are, and you never hand account access to anyone.
Will it sound like me?
You give it your voice once: what you do, how you talk, a few examples of your own posts if you have them. Every draft is written against that profile, and a second editing pass strips the patterns that make writing smell like AI. You also steer it day to day, for example "we are running a spring promo" or "write about the flooded basement job".
What does this have to do with AI visibility?
Grok draws its answers from activity on X. A business account that posts steadily is raw material the engine can read and cite. The Ghostwriter exists so that presence actually happens without you staring at a blank box every morning. It helps LinkedIn for the same reason: consistent, specific posts are what humans and machines both trust.
I have almost no followers. Is posting still worth it?
Yes, and this surprises almost everyone: what an AI answer quotes is content, not clout. When Grok cites a post it cites what was said. Communities like Reddit are among the most cited sources in AI shopping answers (a May 2026 citation study found Reddit tied with YouTube at the top), and what gets cited there is what was written, not who wrote it or how many followers they had. A steady trail of specific posts from a small account is exactly the raw material an engine can quote. Part of your audience is a machine now, and a follower count is not something it can cite.
Can it help with reviews?
Yes. The desk includes a review section: it drafts the message that asks a customer for a Google review, turns your review link into a printable QR code, and drafts your public replies to reviews you have received, all in your voice. It will never suggest paying for reviews or asking only happy customers, because that breaks platform rules and, in many places, the law. As always, you send and post everything yourself. If reviews are your only problem right now, that half of the desk is also available on its own as the Review Desk, $49 a month.
Will it invent things about my business?
No. It is instructed, and mechanically checked, to write only from what you told it and what you steer it with. It never fabricates statistics, customer stories, awards or offers. If a draft ever misses the mark, you simply do not post it. Nothing goes out without your hands on the keyboard.